Sustainable Fashion for Planet & People
Dhana Inc., a San Francisco Bay Area-based eco apparel company, makers of the Wearin’ the World™ collection will be the first to market Fair Trade tween line that is sustainable fashion for planet and people. Dhana Inc. offers a unique line of limited edition apparel that celebrates people, cultures and technology for Eco-savvy kids that is both fair trade and organic for kids 4 -12 years.
Dhana™ collections are designed by eco artists from around the world, including premier collection artist, Elaine Murphy (Ireland) and upcoming collections by artists from Australia and Singapore. The result is limited edition “wearable art”, Wearin’ the World™, which allows socially conscious kids to celebrate Mother Earth through prints reflecting nature, cultural diversity and technology that connect us all.
According to Shamini Dhana, Founder and CEO of Dhana Inc., a former banker turned designer with 20 years of corporate America experience, “Fashion has the ability to inspire people and kids in so many ways. The Wearin’ the World™ collection is all about providing kids a lifestyle brand to connect with the physical world whilst promoting human unity.” A mother who has travelled all her life with family in six continents, explains, “We want our kids to grow up with values of compassion for the Earth, empathy for others, an appreciation for language, art, music, food from around the world and be responsible citizens of tomorrow. This global mindset can be demonstrated via fashion. We believe in providing the highest quality standards in combination with styles that reflect pizzazz and zing; designs that are fun, creative and upbeat. In other words, the Wearin’ the World™ collection demonstrates a sustainable means to celebrate Life around the world via fashion one season at a time”.